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PROCTER & GAMBLE Co (PG)

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics

Latest Price
$144.49
TTM P/E
21.12
Normalized P/E
23.19
Div Yield
2.93%
Book Value
23.11
P/B Ratio
6.25

Valuation metrics

adjust assumptions →
EPS: $6.51
Book value / share: $21.30
Formula: √(22.5 × EPS × BVPS)
Graham Number
$55.86
61% downside
Norm. op. income: $18.0B (median of 7yr)
Tax rate: 20%
Discount rate: 10%
Growth assumption: zero (EPV is a no-growth value)
Earnings Power Value
$48.27
67% downside
Base FCF: $14.0B (median of recent 5yr)
Growth: 5%/yr (median YOY, capped at 25%)
Discount rate: 10%
Terminal growth: 3%
Projection horizon: 10 years
DCF Fair Value
$88.73
39% downside
EPS: $6.51
Target P/E: 23×
Formula: EPS × P/E
P/E Fair Value
$149.73
+4% upside

Institutional Ownership

65.9% held by institutions
InstitutionSharesValueOwnership %ChangeFiling Date
BlackRock, Inc.187.03M$27.01B8.01%+3.02M2026-03-31
VANGUARD CAPITAL MANAGEMENT LLC151.05M$21.82B6.47%--2026-03-31
STATE STREET CORP101.25M$14.62B4.34%-368.1K2026-03-31
GEODE CAPITAL MANAGEMENT, LLC64.40M$9.29B2.76%+1.76M2026-03-31
VANGUARD PORTFOLIO MANAGEMENT LLC62.85M$9.08B2.69%--2026-03-31
MORGAN STANLEY49.22M$7.11B2.11%+393.0K2026-03-31
CHARLES SCHWAB INVESTMENT MANAGEMENT INC41.36M$5.98B1.77%+22.58M2026-03-31
PRICE T ROWE ASSOCIATES INC /MD/32.09M$4.63B1.37%+2.48M2026-03-31
FMR LLC30.71M$4.43B1.32%+3.38M2026-03-31
FRANKLIN RESOURCES INC27.80M$4.01B1.19%+3.92M2026-03-31
View all institutional holders →